Bare Refillery is a refillery store based in North Vancouver and White Rock, offering various range of sustainable products and items for a refill. As a part-time marketing manager, I plan the yearly content calendar, manage and maintain Bare's social media, and create offline events.
Creative Marketing at Bare Refillery
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Website development: maintain and design the website using Squarespace
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Creative marketing coordination: based on the yearly calendar themes, I planned, researched, and coordinated online events, including collaboration with other e-commerce to expand brand awareness.
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Content creation: planned, produced, and edited videos/photos; copywritten social media captions and blogs.
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Social media and community management: replied to comments and direct messages
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Event management: developed, and executed offline events according to the season and content calendar.
Skills: Microsoft Office · Customer Relationship Management (CRM) · Creative Design · Web Design · Brand Development · Project Management · Social Media · Digital Marketing · Photography · Social Media Marketing · Graphic Design
Programs used: Squarespace, Canva, Adobe Creative Suite, Facebook Commerce Manager, Microsoft Office
The Northern Kid is an artist e-commerce that offers artsy lifestyle products. I am in charge of website design, social media content creation, and monthly strategy development.
Artist life at The Northern Kid
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Website development: build and design the website using WIX
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Creative marketing coordination: based on the yearly calendar themes, I planned, researched, and coordinated online events, including collaboration with other e-commerce to expand brand awareness.
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Content creation: planned, produce, and edit videos / photos; copywrite social media captions and blogs.
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Social media and community management: replied to comments and direct messages
Skills: Microsoft Office · Customer Relationship Management (CRM) · Creative Design · Web Design · Brand Development · Project Management · Social Media · Digital Marketing · Photography · Social Media Marketing · Graphic Design
Programs used: WIX, Canva, Adobe Creative Suite, Facebook Commerce Manager, Pro Create, Microsoft Office
Client
ITPC Vancouver
Location
Vancouver, Canada
Year
2022
ITPC Vancouver was established in 2009 to be the bridge between Indonesian entrepreneurs and the Canadian market.
I was hired to produce a Youtube video featuring some chocolate products from Indonesia and overseas. The objective was to observe how Canadians perceive the products and present the result in an engaging way.
Massimo Vitali is an independent consultant specializing in supply chain, international trade, and global trade strategy.
I was hired to design and established his website that supports online bookings and personal portfolios.
Client
Net Zero Collective
Location
Vancouver, Canada
Year
2020-2021
Net Zero Collective is an e-commerce based in Canada that offers eco-friendly products. I was hired as the Creative Marketing Coordinator to oversee, plan, and execute creative marketing and content creation for the brand.
Creative Marketing Coordinator life at Net Zero
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Content strategy development: planned and oversee the yearly content calendar themes (worked with a remote email marketing agency outsource).
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Creative marketing coordination: based on the yearly calendar themes, I planned, researched, and coordinated online events, including collaboration with other e-commerce to expand brand awareness.
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Content creation: planned, produced, edited, and shot videos / photos; copywrote for social media and all marketing material. This task includes a lot of real cooking vegan recipes and food styling.
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Media and influencer outreach: Designed and implemented collaboration ideas with other brands, media and influencers to increase brand awareness, engagement and sales.
Worked with a monthly budget of up to $2,500 a month for influencers and media. -
Social media and community management: replied to comments, direct messages, and connect with eco-friendly communities online.
Skills: Microsoft Office · Customer Relationship Management (CRM) · Creative Design · Web Design · Brand Development · Project Management · Social Media · Digital Marketing · Photography · Social Media Marketing · Graphic Design
Programs used: Shopify, Canva, Mailchimp, Adobe Creative Suite, Microsoft Office, Slack, Trello Board, Google Analytics, Later
Client
Refresh CBD Wellness
Location
Vancouver, Canada
Year
2020
Refresh CBD Wellness is a USA-based startup that offers CBD skincare and wellness products. I was hired to design their brand, packaging, and social media content.
Creative Director life at Refresh CBD Wellness
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Brand design: logo, social media, and the brand's voice.
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Packaging design: face oil, moisturizer, spray, and roll-on.
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Content creation: Starting from scratch, I did the concept and shot the packaging pictures, model, and also other stuff related. This task requires digital manipulation skills.
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Social media management: Using a platform called Later, I am managing all Refresh social media such as Instagram (main), Pinterest, Twitter, and Youtube. Everything has to be scheduled prior, with some planning on what topic we should cover for the week.
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Community management: Replied to comments, direct messages, and connect with some influencers for promotional events.
Skills: Microsoft Office · Customer Relationship Management (CRM) · Creative Design · Web Design · Brand Development · Project Management · Social Media · Digital Marketing · Photography
Programs used: Shopify, Canva, Adobe Creative Suite, Microsoft Office, Asana, Slack, Google Analytics, Later